18.5.11

Jody Rogac

Has it really been nearly a year since I last posted to this blog? I seem to have turned into Cookie Monster who has recently learned that cookies are only a "sometimes food." Apparently, this is my "sometimes blog." Anyway, here is a post that I began in May. My apologies to Ms. Rogac.

Jody Rogac's photographs don't feel as such, but recall paintings, carefully crafted over days, weeks, even months. Her work bridges the gap that often occurs between fashion photography and portraiture. The results are images that are decidedly in neither genre.

Employing analog film techniques, Rogac's process is more deliberate, allowing her time to build report with her sitters. The lines between friend and model are blurred (in the images, at least) as Rogac both repeatedly casts the same professional subjects in her personal work, and appears to use friends in more commercial efforts. The level of trust, or emotional intimacy between subject and photographer is obvious, something lacking from much current instant, digital portraiture.

Her photo journal can be found here.

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